Communicating with code
Post from Paul Buchheit’s blog, who was one of the developer’s of Gmail. Talks about their development atmosphere and how the experimentation led to products like AdSense:
“The great thing about this process was that I didn’t need to sell anyone on my ideas. I would just write the code, release the feature, and watch the response. Usually, everyone (including me) would end up hating whatever it was (especially my ideas), but we always learned something from the experience, and we were able to quickly move on to other ideas.”